东南DX3 SUV爆款的几率有多大？
作者：3734
声明：本文由说客作者撰写，观点仅代表个人，不代表汽车之家。文中部分图片来自于网络，感谢原作者。
[导读]蛰伏许久的东南汽车最近有了新动静，旗下第二款SUV东南DX3将在11月发布，作为一款有重大战略意义的车型，能成为东南汽车的“救世主”吗？
说到东南汽车，在这两年自主品牌风起云涌、你追我赶的时候，显得多少有那么点不合群。这种不合群也并不是自己强大的无人能敌，而是在市场上慢了半拍。说句很实在的话，甚至这种市场节奏还赶不上搞得热火朝天的众泰。就算是在SUV领域，东南汽车的发展也是捉襟见肘，在去年推出了DX7之后，不温不火。总的来说，现在的东南汽车在市场上并没有一款撑得起门面的车型。而在最近，蛰伏很久的东南汽车有了新的动静，旗下的第二款SUV东南DX3将会在11月份发布，作为一款同样具有重大战略意义的车型，能成为东南汽车的“救世主”或者说是爆款车型吗？前瞻东南DX3竞争力：1.颜值成不是优势的优势当说到DX7的时候，我们纷纷佩服由宾尼法设计的外观绝对是高颜值的代表之一。而东南DX3同样也是时尚的造型设计，足以让我们眼前一亮。但是讲真，虽然说东南DX3把高颜值当成了自己的优势，但是在当下其实高颜值不再是一种优势，而是每款车型都应该具备的，毕竟在看脸的时代，高颜值成为了很基础的元素。此外，东南DX3又一优势就是空间，轴距上达到了2610mm，这样的轴距表现在小型SUV自然是很有优势的。对了，还要提到的是，东南DX3一直强调自己的专业SUV底盘，采用了麦弗逊独立前悬挂和多连杆独立后悬挂，离地间隙200mm，这些加起来，应该就是东南DX3在市场上站住脚的优势。2.醉翁之意不在小型SUV虽然这款车型是定位在小型SUV，但是从各个方面来说，DX3根本不是真正的小型SUV，尺寸上快要赶上紧凑级SUV；预售价是7.29万起，也要比一般的小型SUV高出一个层次。所以说，东南DX3是想要更好的进入小型SUV和紧凑级SUV之间的市场，虽然算盘打得非常的精明，但是在这个市场的竞争对手同样也是不少的，瑞风S3、哈弗H2，远景SUV等等都足以对它形成威胁，毕竟在颜值并不差，品牌影响力并不弱的后者面前，东南DX3显得要孱弱一点。这个时候，突破最直接简单的办法就是在正式售价上作出让步，要知道在这个级别的消费人群中，就算是千元之差，都可能决定消费者的购车意向。总的来说，笔者把东南DX3在颜值，配置已经各个方面的产品力，放在中规中矩的位置上，而有了合理的定价之后，应该才能凸显东南DX3真正的厚道，以及期望在市场上突破的决心！这些梗必须趟过去：1.拒绝闷头造车东南汽车在市场上的低调，都鲜为人知。无论是在市场营销上，还是在渠道的铺设上并没有紧随市场的步伐，作出调整或者改进。要知道，在当下市场决定生存的环境下，闷头造车并不是一家成熟的车企应该做的，毕竟“酒香不怕巷子深”的时代已经过去。DX3是一款好车，但是重要的是应该思考怎么让东南DX3更有效、更多样化的传播到年轻的消费者群体中。所以说，在东南DX3上市之后，闷头造车应该要摈弃的，一方面在市场传播上作出与时俱进的改变，一方面也要在经销商数量模式上作出调整，更加的接地气。2.增强品牌认可度这两年，东南汽车已然是在二线品牌和三线品牌之间徘徊，和三菱之间的关系剪不断理还乱。其在品牌认可度上也在跌向低谷。对于消费者来说，品牌力依旧是购车的主导因素，在自主品牌中，相比较一线的主流品牌在SUV上的认可度，东南DX3显然是有着自己的劣势。所以说，在当下东南DX3必须要加快提升自己的品牌口碑和认可度，这时候DX3的性价比就变得很重要了。只要DX3在市场上获得热销，那毫不夸张的说，真的是颇有东南汽车“救世主”的意味。小结：总的来说，倘若东南DX3在价格上拿出十分诚意，那充当“救世主”的几率就要大许多。当然了，也必须要在包括品牌认可度，市场传播方式上费一番功夫，方可在市场上站稳脚跟！最前沿的汽车资讯，最新的技术和新车解读，汽车业内无所不知无所不晓的万事通，搜索汽研社微信号：qiyanclub，一号在手，三天就变汽车专家。
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我的东南DX3
财产: 319 爱卡币
我的东南DX3
打算年前买车，看了很多8.9万的车，对比了半天，....各有各的优点，找个自己喜欢的车真难，760) {this.resized= this.width=760; this.alt='Click here to open new window';}" onmouseover="if(this.width>760) {this.resized= this.width=760; this.style.cursor='hand'; this.alt='Click here to open new window';}" onclick="if(!this.resized) {} else {window.open('/club/smiles/21.gif');}" onmousewheel="return imgzoom(this);" alt="" />760) {this.resized= this.width=760; this.alt='Click here to open new window';}" onmouseover="if(this.width>760) {this.resized= this.width=760; this.style.cursor='hand'; this.alt='Click here to open new window';}" onclick="if(!this.resized) {} else {window.open('/club/smiles/21.gif');}" onmousewheel="return imgzoom(this);" alt="" />其实不是难，是没钱，有钱奔驰，都不带对比的哈哈??，说实话自我感觉X3不错，真希望看到帖子的人，能给我点买车的建议，前两天听说东南上市了新款，小型SUV就打算这去看看，外形非常漂亮，销售顾问称它为颜实力SUV.真的没有说错，拍了几张照片是要给家里人看看来，勉强给你们看一下吧，看了记得给点建议哈
760) {this.resized= this.width=760; this.alt='Click here to open new window';}" onmouseover="if(this.width>760) {this.resized= this.width=760; this.style.cursor='hand'; this.alt='Click here to open new window';}" onclick="if(!this.resized) {} else {window.open('/album/g7/M06/9A/9F/userphotos//16/500_wKgH3VglhVqAY7djAAFEF1jbms4040.jpg');}" onmousewheel="return imgzoom(this);" alt="" />
进气坝很漂亮，还有前雷达
760) {this.resized= this.width=760; this.alt='Click here to open new window';}" onmouseover="if(this.width>760) {this.resized= this.width=760; this.style.cursor='hand'; this.alt='Click here to open new window';}" onclick="if(!this.resized) {} else {window.open('/album/g7/M07/95/58/userphotos//16/500_wKgHzlglhVuASYB_AAFrkjpp2lg008.jpg');}" onmousewheel="return imgzoom(this);" alt="" />
我自我感觉挺不错的一个小车
760) {this.resized= this.width=760; this.alt='Click here to open new window';}" onmouseover="if(this.width>760) {this.resized= this.width=760; this.style.cursor='hand'; this.alt='Click here to open new window';}" onclick="if(!this.resized) {} else {window.open('/album/g7/M08/95/58/userphotos//16/500_wKgHzlglhVuAW0bNAAFghGxqXh0640.jpg');}" onmousewheel="return imgzoom(this);" alt="" />
侧面侧面不错，我感觉我照的太美了，拍照技术不错，760) {this.resized= this.width=760; this.alt='Click here to open new window';}" onmouseover="if(this.width>760) {this.resized= this.width=760; this.style.cursor='hand'; this.alt='Click here to open new window';}" onclick="if(!this.resized) {} else {window.open('/club/smiles/13.gif');}" onmousewheel="return imgzoom(this);" alt="" />760) {this.resized= this.width=760; this.alt='Click here to open new window';}" onmouseover="if(this.width>760) {this.resized= this.width=760; this.style.cursor='hand'; this.alt='Click here to open new window';}" onclick="if(!this.resized) {} else {window.open('/club/smiles/13.gif');}" onmousewheel="return imgzoom(this);" alt="" />760) {this.resized= this.width=760; this.alt='Click here to open new window';}" onmouseover="if(this.width>760) {this.resized= this.width=760; this.style.cursor='hand'; this.alt='Click here to open new window';}" onclick="if(!this.resized) {} else {window.open('/club/smiles/13.gif');}" onmousewheel="return imgzoom(this);" alt="" />760) {this.resized= this.width=760; this.alt='Click here to open new window';}" onmouseover="if(this.width>760) {this.resized= this.width=760; this.style.cursor='hand'; this.alt='Click here to open new window';}" onclick="if(!this.resized) {} else {window.open('/club/smiles/13.gif');}" onmousewheel="return imgzoom(this);" alt="" />760) {this.resized= this.width=760; this.alt='Click here to open new window';}" onmouseover="if(this.width>760) {this.resized= this.width=760; this.style.cursor='hand'; this.alt='Click here to open new window';}" onclick="if(!this.resized) {} else {window.open('/club/smiles/13.gif');}" onmousewheel="return imgzoom(this);" alt="" />760) {this.resized= this.width=760; this.alt='Click here to open new window';}" onmouseover="if(this.width>760) {this.resized= this.width=760; this.style.cursor='hand'; this.alt='Click here to open new window';}" onclick="if(!this.resized) {} else {window.open('/club/smiles/13.gif');}" onmousewheel="return imgzoom(this);" alt="" />760) {this.resized= this.width=760; this.alt='Click here to open new window';}" onmouseover="if(this.width>760) {this.resized= this.width=760; this.style.cursor='hand'; this.alt='Click here to open new window';}" onclick="if(!this.resized) {} else {window.open('/club/smiles/13.gif');}" onmousewheel="return imgzoom(this);" alt="" />760) {this.resized= this.width=760; this.alt='Click here to open new window';}" onmouseover="if(this.width>760) {this.resized= this.width=760; this.style.cursor='hand'; this.alt='Click here to open new window';}" onclick="if(!this.resized) {} else {window.open('/club/smiles/13.gif');}" onmousewheel="return imgzoom(this);" alt="" />760) {this.resized= this.width=760; this.alt='Click here to open new window';}" onmouseover="if(this.width>760) {this.resized= this.width=760; this.style.cursor='hand'; this.alt='Click here to open new window';}" onclick="if(!this.resized) {} else {window.open('/club/smiles/13.gif');}" onmousewheel="return imgzoom(this);" alt="" />760) {this.resized= this.width=760; this.alt='Click here to open new window';}" onmouseover="if(this.width>760) {this.resized= this.width=760; this.style.cursor='hand'; this.alt='Click here to open new window';}" onclick="if(!this.resized) {} else {window.open('/club/smiles/13.gif');}" onmousewheel="return imgzoom(this);" alt="" />760) {this.resized= this.width=760; this.alt='Click here to open new window';}" onmouseover="if(this.width>760) {this.resized= this.width=760; this.style.cursor='hand'; this.alt='Click here to open new window';}" onclick="if(!this.resized) {} else {window.open('/club/smiles/13.gif');}" onmousewheel="return imgzoom(this);" alt="" />760) {this.resized= this.width=760; this.alt='Click here to open new window';}" onmouseover="if(this.width>760) {this.resized= this.width=760; this.style.cursor='hand'; this.alt='Click here to open new window';}" onclick="if(!this.resized) {} else {window.open('/club/smiles/13.gif');}" onmousewheel="return imgzoom(this);" alt="" />760) {this.resized= this.width=760; this.alt='Click here to open new window';}" onmouseover="if(this.width>760) {this.resized= this.width=760; this.style.cursor='hand'; this.alt='Click here to open new window';}" onclick="if(!this.resized) {} else {window.open('/club/smiles/13.gif');}" onmousewheel="return imgzoom(this);" alt="" />760) {this.resized= this.width=760; this.alt='Click here to open new window';}" onmouseover="if(this.width>760) {this.resized= this.width=760; this.style.cursor='hand'; this.alt='Click here to open new window';}" onclick="if(!this.resized) {} else {window.open('/club/smiles/13.gif');}" onmousewheel="return imgzoom(this);" alt="" />760) {this.resized= this.width=760; this.alt='Click here to open new window';}" onmouseover="if(this.width>760) {this.resized= this.width=760; this.style.cursor='hand'; this.alt='Click here to open new window';}" onclick="if(!this.resized) {} else {window.open('/club/smiles/13.gif');}" onmousewheel="return imgzoom(this);" alt="" />760) {this.resized= this.width=760; this.alt='Click here to open new window';}" onmouseover="if(this.width>760) {this.resized= this.width=760; this.style.cursor='hand'; this.alt='Click here to open new window';}" onclick="if(!this.resized) {} else {window.open('/club/smiles/13.gif');}" onmousewheel="return imgzoom(this);" alt="" />760) {this.resized= this.width=760; this.alt='Click here to open new window';}" onmouseover="if(this.width>760) {this.resized= this.width=760; this.style.cursor='hand'; this.alt='Click here to open new window';}" onclick="if(!this.resized) {} else {window.open('/club/smiles/13.gif');}" onmousewheel="return imgzoom(this);" alt="" />760) {this.resized= this.width=760; this.alt='Click here to open new window';}" onmouseover="if(this.width>760) {this.resized= this.width=760; this.style.cursor='hand'; this.alt='Click here to open new window';}" onclick="if(!this.resized) {} else {window.open('/club/smiles/13.gif');}" onmousewheel="return imgzoom(this);" alt="" />
760) {this.resized= this.width=760; this.alt='Click here to open new window';}" onmouseover="if(this.width>760) {this.resized= this.width=760; this.style.cursor='hand'; this.alt='Click here to open new window';}" onclick="if(!this.resized) {} else {window.open('/album/g7/M00/9A/9F/userphotos//16/500_wKgH3VglhVyAG123AAE-P9jKmoU372.jpg');}" onmousewheel="return imgzoom(this);" alt="" />
这十八寸铝合金轮毂，离地间隙好大
760) {this.resized= this.width=760; this.alt='Click here to open new window';}" onmouseover="if(this.width>760) {this.resized= this.width=760; this.style.cursor='hand'; this.alt='Click here to open new window';}" onclick="if(!this.resized) {} else {window.open('/album/g7/M08/99/91/userphotos//16/500_wKjB0FglhVyAVnGhAADx2suke_g092.jpg');}" onmousewheel="return imgzoom(this);" alt="" />
7字后尾灯还可以，但是后腚不是太好看，自我感觉自我感觉哈760) {this.resized= this.width=760; this.alt='Click here to open new window';}" onmouseover="if(this.width>760) {this.resized= this.width=760; this.style.cursor='hand'; this.alt='Click here to open new window';}" onclick="if(!this.resized) {} else {window.open('/club/smiles/0.gif');}" onmousewheel="return imgzoom(this);" alt="" />760) {this.resized= this.width=760; this.alt='Click here to open new window';}" onmouseover="if(this.width>760) {this.resized= this.width=760; this.style.cursor='hand'; this.alt='Click here to open new window';}" onclick="if(!this.resized) {} else {window.open('/club/smiles/0.gif');}" onmousewheel="return imgzoom(this);" alt="" />760) {this.resized= this.width=760; this.alt='Click here to open new window';}" onmouseover="if(this.width>760) {this.resized= this.width=760; this.style.cursor='hand'; this.alt='Click here to open new window';}" onclick="if(!this.resized) {} else {window.open('/club/smiles/6.gif');}" onmousewheel="return imgzoom(this);" alt="" />
再说说内室，无??一键进去和一键启动，挺方便的，我平时出门逛街包里化妆东西啊，乱七八糟比较多，开门方便多了
760) {this.resized= this.width=760; this.alt='Click here to open new window';}" onmouseover="if(this.width>760) {this.resized= this.width=760; this.style.cursor='hand'; this.alt='Click here to open new window';}" onclick="if(!this.resized) {} else {window.open('/album/g7/M03/95/58/userphotos//16/500_wKgHzlglhV2ATCXCAAEcI4D1aRo182.jpg');}" onmousewheel="return imgzoom(this);" alt="" />
天呐天呐，最喜欢的就是这个显示屏，9寸超大屏，还带有手机映射，看电视啥的都行，就是喜欢它，才爱上它，哈哈，
760) {this.resized= this.width=760; this.alt='Click here to open new window';}" onmouseover="if(this.width>760) {this.resized= this.width=760; this.style.cursor='hand'; this.alt='Click here to open new window';}" onclick="if(!this.resized) {} else {window.open('/album/g7/M0C/95/59/userphotos//16/500_wKgHzlglhV6AZK-NAAESmrT9HcA693.jpg');}" onmousewheel="return imgzoom(this);" alt="" />
这个显示屏，导航啊，倒车影像啊什么的配置都有
760) {this.resized= this.width=760; this.alt='Click here to open new window';}" onmouseover="if(this.width>760) {this.resized= this.width=760; this.style.cursor='hand'; this.alt='Click here to open new window';}" onclick="if(!this.resized) {} else {window.open('/album/g7/M0E/95/59/userphotos//16/500_wKgHzlglhV-AW6uhAAG69f1v-YE640.jpg');}" onmousewheel="return imgzoom(this);" alt="" />
炮筒式出风口，说实话不是太喜欢这个样式，个人喜好吧，但是我对象说好看
760) {this.resized= this.width=760; this.alt='Click here to open new window';}" onmouseover="if(this.width>760) {this.resized= this.width=760; this.style.cursor='hand'; this.alt='Click here to open new window';}" onclick="if(!this.resized) {} else {window.open('/album/g7/M07/95/59/userphotos//16/500_wKgHzlglhV-AEZlXAAEPiVy_Pw8228.jpg');}" onmousewheel="return imgzoom(this);" alt="" />
仔细看看还行吧
760) {this.resized= this.width=760; this.alt='Click here to open new window';}" onmouseover="if(this.width>760) {this.resized= this.width=760; this.style.cursor='hand'; this.alt='Click here to open new window';}" onclick="if(!this.resized) {} else {window.open('/album/g7/M10/9A/A0/userphotos//16/500_wKgH3VglhWCANqSWAAE1XTVqNgw524.jpg');}" onmousewheel="return imgzoom(this);" alt="" />
后排座空间很大，真是对得起2米61的轴距了
760) {this.resized= this.width=760; this.alt='Click here to open new window';}" onmouseover="if(this.width>760) {this.resized= this.width=760; this.style.cursor='hand'; this.alt='Click here to open new window';}" onclick="if(!this.resized) {} else {window.open('/album/g7/M08/99/92/userphotos//16/500_wKjB0FglhWCAd9S4AAEIRs_6w1A340.jpg');}" onmousewheel="return imgzoom(this);" alt="" />
& && & 后备箱空间真大，还有遮物连，就是下面那个板子，木头味太大，做工一般，毕竟8.9万的车，总不能十全十美
& && & 听好了，我要说重点了，我想要自动挡的，手动挡开车太累，销售顾问竟然跟我说自动挡11月底才生产，12月中旬差不多能到车，哎，实在不行就等等，毕竟真心挺喜欢的，求购车建议
[每日热点]:
财产: 319 爱卡币
[每日热点]:
财产: 230 爱卡币
来自: 陕西省|宝鸡市
这车我已经订过了，主要是宽敞，价格也比较适合。楼主有眼力。
[每日热点]:
财产: 319 爱卡币
这车我已经订过了，主要是宽敞，价格也比较适合。楼主有眼力。 嗯啊，这两天准备入手了
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财产: 94 爱卡币
来自: 湖南省|长沙市
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财产: 24 爱卡币
看起来还不错!比我的cs35好像还要好点!呵呵！
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财产: 1 爱卡币
问题是没有现车提啊
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财产: 258 爱卡币
你喜欢了就好，不喜欢了就不好，反正我是东南汽车迷
[每日热点]:
财产: 16 爱卡币
打算年前买车，看了很多8.9万的车，对比了半天，东南DX3.瑞风S3.长安CS35.哈弗H2.各有各的优点，找个自己喜欢的车真难，760) {this.resized= this.width=760; this.alt='Click here to open new window';}" onmouseover="if(this.width>760) {this.resized= this.width=760; this.style.cursor='hand'; this.alt='Click here to open new window';}" onclick="if(!this.resized) {} else {window.open('/club/smiles/21.gif');}" onmousewheel="return imgzoom(this);" alt="" />760) {this.resized= this.width=760; this.alt='Click here to open new window';}" onmouseover="if(this.width>760) {this.resized= this.width=760; this.style.cursor='hand'; this.alt='Click here to open new window';}" onclick="if(!this.resized) {} else {window.open('/club/smiles/21.gif');}" onmousewheel="return imgzoom(this);" alt="" />其实不是难，是没钱，有钱宝马奔驰，都不带对比的哈哈??，说实话自我感觉X3不错，真希望看到帖子的人，能给我点买车的建议，前两天听说东南上市了新款，小型SUV就打算这去看看，外形非常漂亮，销售顾问称... 我的是旗舰版，1.5T，已经提车11天了，我就来说说这车子吧！车子外观还可以但是缺点太多了，起步反应太慢了，感觉拉牛不上树，大脚油门也没有什么反应，油耗伤不起呀！我基本开市区，100公里11升到12升，而且起步的时候发动机噪音非常大，好像要坏一样，还有车内饰各种异响，烦死了，开回去四儿子，他说都是这样的，他们也没有办法，然后才知道上当了
[每日热点]:
财产: 16 爱卡币
嗯啊，这两天准备入手了 这车就垃圾车，油耗高，噪音大，起步慢，各种异响。
[每日热点]:
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